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Digital Culture

Opening Keynote: The European Game-Changer


Thursday 09:15 09:45



The Creative Industry is the European game-changer. European policy highlights that it is the most entrepreneurial and fastest growing sector in the EU - and that it is crucial for the currently evolving new industrial landscape, which requires a creative leap. New ways of interacting with machines using AI, distributed systems and tangible user interfaces uncover completely new human talents. Michela Magas will be revealing a couple of recent breakthroughs and speaking about what the future holds for the Creative Industries at the vanguard of European Industry.